SEVEN MILES - Papaya PR

SEVEN MILES COFFEE ROASTERS

SEO, SOCIAL MEDIA , DIGITAL MEDIA

Seven Miles was looking for a digital and social media strategy that would see them attract new customers and become an industry leader in the coffee space. Papaya embarked on a SEO, digital and PR driven campaign to secure these results. Targeting café owners and operators and using sophisticated remarketing, Seven Miles saw some fantastic metric increases both to the quality and quantity of leads.

RESULTS

SOCIAL MEDIA

25% increase in social media impressions and nearly 30% increase in engagement on social media.

SEO

5.9K new ranking keywords due to SEO development.

GROWTH

Growth in quality café leads and sales.

WEB

Dwell time on site increased to 4% longer.

TRAFFIC

Organic traffic growth of 5.2% during an 8 month period.

HOW WE GOT THERE

SEO & SOCIAL MEDIA MARKETING

Using thought leadership content from the coffee gurus at Seven Miles, Papaya has executed an ongoing social media and SEO program to attract café partners and take them on a journey with our content. The focus has been attracting fresh customers and generating relationships with them via remarketing content they will genuinely be interested in using specific target audiences.

FIND OUT HOW WE CAN CREATE A KICKASS DIGITAL AND SOCIAL MEDIA CAMPAIGN

BOOK CONSULTATION